Cody Sperber

3 Types of Sellers & Exactly How I Handle Each of Them
by Cody Sperber

Motivated Sellers Real Estate

When charting your way through the choppy waters of real estate investing, it need not be a guessing game. Rather than endless trial and error on your part, you can lean into the experiences of others who have gone before. This is why I enjoy mentoring, and why I enjoy putting together real estate investing training articles like this.

Let's discuss the subject of dealing with the various Sellers you may run across when you are hunting down deals.

Dealing with Sellers

You don’t have to be in this business for very long to know that not all sellers are in the same position. They may have contacted you regarding a certain property, but where are they in their readiness to sell? If you’ve been confused in this area, let’s simplify matters by breaking them down into 3 different types:

            1. Those who want to sell
            2. Those who need to sell
            3. Those who HAVE to sell

1. Want to Sell

This homeowner has taken a step in the right direction. They’ve contacted you about the property. The problem is they probably don’t have enough financial motivation to make them want to sell. You will be unable to create a big enough discount to make it worth your while as a real estate investor.

What we typically do with this type of lead is put them on a real estate marketing drip system.

If you are unfamiliar with that term, it means we will send periodic emails to keep us on their minds. You never know how their world or their lives might change in the future. Something may happen to turn that prospect into a ready seller. When that happens, we want to be their very first phone call.

2. Need to Sell

Now we come to the homeowner who needs to sell. They might not have enough financial motivation to sell to you at an extreme discount or a significant discount.

However, if you can get creative, you could still land a deal. This might include lease options and sandwich lease options, subject-to transactions, and owner-carry backs, just to name a few. In these cases, you could offer a little bit more and still come out with a profit.

3. HAVE to Sell

Last of all, you have the homeowner who absolutely must sell. No other options…

They have major financial problems going on in their lives and they need cash, like yesterday. What you can do with this type of seller is make them an all-cash offer and buy their property at a significant discount.

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Equipped to Make the Best Offers

Recognizing, identifying and understanding these different types of motivated sellers will go a long way in equipping you to make the best offers. Or, in the case of the Need to Sell, not make an offer at all, but set them up in your drip system.

It’s my goal as your mentor to be able to empower you to make both all-cash offers as well as creative-terms offers so that you can maximize your profit potential. You may be at the point in your business where you’re considering branching out to other types of properties and these tips apply to dealing with residential as well as commerical property owners. 

Cody Sperber
As a veteran of the armed forces (NAVY), Cody learned that ethics, honor, and commitment can tell a lot about a person. After being released with an honorary discharge, he attended ASU, receiving a degree in Finance (Magna Cum Laude). Cody then received his real estate license 3 years after he first began investing in real estate because he was tired of working with horrible Realtors that were just trying to make a quick commission.

Cody began focusing on different strategies to help clients Avoid Foreclosure. Cody worked with underwater owners arranging short sales. This led to the development of his Reverse Short Sale Secret. Cody continues to buy and sell millions of dollars worth of real estate every year. In addition he has created a series of free real estate investor training tools for new investors.

Cody trains and mentors a handful of dedicated investors. When it comes to succeeding in real estate investing, Cody grows daily and helps others to do the same. Cody breaks the silence on methodologies that have launched successful real estate investing careers. He explains the top four ways to amass real wealth using real estate whether you are a new or a seasoned investor. His approach is sound and his presentation is clear and concise.

Cody Sperber is recognized as one of the young guns of real estate investing. He thrives on encouraging and educating fellow investors. Cody Sperber's philosophy is to give you all you need to be successful before he ever requires anything on your part more than the commitment to learn.

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Copyright 2002-2020 All Rights Reserved. Published with Permission of Author. No part of this publication may be copied or reprinted
without the express written permission of the Author and/or

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