How to Choose Your Wholesale Real Estate Market

If you’ve been thinking about moving into the wholesale market for a while, but you don’t know where to start, Jamel Gibbs has some solid advice for you. He says, “Wholesaling is all about being a transactional engineer”. With this mindset, the engineers deal with a relationship first, profit second mentality.

Population and income are two key indicators of how successful a wholesaling market will be. Jamel talks about the differences between the higher-priced markets like New York City and Los Angeles versus the more moderately priced markets like Kansas or Tennessee.

One acquisition specialist can handle about $7,500 in marketing and about three counties. This kind of attention to detail is what makes Jamel so good at what he does. He knows exactly how much one team member can do successfully.

Jamel suggests that you train yourself, get familiar with the numbers just like this, and figure out how to do it yourself before you start incorporating virtual investing. He says that starting in one county and then branching out from there helps you truly understand what works and what doesn’t. Virtual investing is not for everyone, but it can be done if you have the right systems in place.

Facebook ads, cold calling, and direct mail are Jamel’s marketing tools. Because most of these are cold leads, he knows that he’s playing the long game in marketing. He’s focused on building real relationships with sellers. His keyword for this kind of marketing is: follow up!

No matter how long it takes, he is willing to follow up on leads because it lets them get to know him. Trust plays a big part in buying and selling in wholesaling. By leaving a little meat on the bone for others, he strengthens the relationships that are the cornerstone of his wholesaling business.

What's Inside:

  • The availability of cash buyers in an area will affect the wholesaling market.
  • How Jamel uses Zillow and Realtor.com to find wholesaling deals.
  • Jamel’s best methods for attracting a cash buyer.
  • Why Jamel puts the majority of his attention on following up on leads.
  • How much profit spread Jamel looks for, and how much room he leaves for buyers.

Resources:
Zillow.com
Realtor.com
City-Data.com

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